OowOah takes 15% of Live VR ticket sales, leaving the organiser an 85% revenue share. The calculation is ticket revenue multiplied by 0.85. It is worth keeping that figure separate from profit, because delivering and promoting the event may involve other costs.
What happens with a £10 ticket?
If 100 people buy a £10 Live VR ticket, sales revenue is £1,000. OowOah’s 15% service charge is £150 and the organiser’s share is £850. This is an illustrative calculation, not a forecast of audience demand.
How do higher ticket prices change the split?
| 100 tickets at | Sales revenue | 15% charge | 85% organiser share |
|---|---|---|---|
| £10 | £1,000 | £150 | £850 |
| £20 | £2,000 | £300 | £1,700 |
| £30 | £3,000 | £450 | £2,550 |
Does the same principle apply to replays?
Yes. OowOah also takes 15% of replay sales. Consider replay income separately so you can see what comes from the live event and what comes afterwards. Do not count a bundled replay as a second sale.
How do you work out profit?
Start with your organiser share, then subtract the costs attributable to the remote offering. Account for applicable refunds, taxes and other deductions using your own circumstances and arrangements. Keep physical-ticket income separate. A clear calculation helps you judge the extra audience option without treating gross receipts as money earned.